Talkative new brand unleashed into Queensland.

Creating a 'character' for new brand.

RedDog Coffee Traders evolved from Toby's Estate Espresso Bar & Coffee House in Queensland. As creative partner, Synsation® developed a logo and complete brand identity, while a sub-label - 'Ziggy says' - was created as 'the voice' of RedDog for teasers and humorous anecdotes which gave the brand a distinct personality.

designer website; http://www.synsation.com.au/studies.php?id=7