Client required a logo for a newly formed tiling business.
The company name had been decided and I was given simply the letters 'HTS' on which to base the design.
The logo image has been roughly based on the effect of freshly laid tiling adhesive, where the letters H and T have been highlighted using only colour.
Consistency was kept through the company name by the use of the same Pantone as that on the logo, with the S being kept grey.